Innovation and New Product Development

Innovation is a vital building block of every firm’s ongoing operations. While new product and service creation is an essential task ensuring a firm’s immediate success in the marketplace, process and supply chain innovations can also create a unique source of competitive advantage for the future. The Innovation and New Product Development track focuses on novel research and practice dealing with people, processes, systems, and technologies related to driving innovation performance and product development success in firms. Key areas of interest within this track include, but are not limited to the following:

  • New product development
  • Process innovation
  • Entrepreneurship and operations
  • Technology creation, development and/or implementation
  • Open innovation
  • Knowledge management
  • Sustainable product development
  • Supply chain innovation